Marketing & Communications Coordinator

Marketing & Communications Coordinator

Permanent Part-Time Opportunity

About Us

Capital Student Stays is a family-owned and locally operated student accommodation provider based in Mawson Lakes, South Australia.

With over 200 existing beds and the upcoming opening of Altitude by Capital Student Stays, a brand-new purpose-built student accommodation development comprising more than 400 additional beds, our student accommodation community will exceed 600 beds within a single integrated precinct.

About the Role

As our Marketing & Communications Coordinator, you will support the marketing, communications and promotional activities of Capital Student Stays.

This is a varied role combining marketing, communications, advertising, partnerships and resident engagement. As Capital Student Stays continues to grow, the successful candidate will have the opportunity to develop and expand their responsibilities alongside the business.

Key Responsibilities

Marketing, Advertising & Content

• Create engaging content for social media platforms including Instagram, Facebook, WeChat and other relevant channels.

• Plan, coordinate and monitor marketing, advertising and promotional campaigns to support occupancy and brand awareness.

• Support the management and optimisation of Google Ads and social media advertising campaigns.

• Maintain website content and assist with website updates.

• Create marketing materials including brochures, flyers, presentations and digital assets.

• Create, source and manage content for digital advertising screens and displays throughout the property.

• Monitor marketing performance and provide insights and reporting to the General Manager.

Communications & Partnerships

• Assist with the promotion of Capital Student Stays to education providers, agents and industry partners.

• Ensure agents and partners are provided with up-to-date pricing, availability, marketing materials and accommodation information.

• Assist with maintaining agent portals, partner listings and third-party accommodation platforms, ensuring information remains accurate and up to date.

• Monitor and respond to online enquiries where required.

• Research and identify opportunities to promote Capital Student Stays through advertising, exhibitions, events, partnerships and industry initiatives.

• Participate in exhibitions, open days, industry events and promotional activities.

Resident Engagement & Experience

• Assist with resident communications, announcements, events and promotional activities.

• Coordinate the collection of resident testimonials and reviews for marketing and promotional purposes.

• Assist residents with enquiries when required.

• Work collaboratively with other team members to contribute to a positive resident experience.

About You

You are creative, organised and proactive, with a strong eye for detail and a passion for marketing and communication. You enjoy building relationships, creating engaging content and finding new ways to promote products, services and experiences.

You are friendly, energetic and approachable, take initiative and follow through on tasks. You are comfortable working independently, while also taking direction, collaborating effectively with others and contributing to a positive resident experience.

Skills & Experience

Essential

• Strong written, verbal and interpersonal communication skills.

• Experience in marketing, communications, partnerships, customer service or a related role.

• Experience managing social media platforms, creating engaging content and supporting digital advertising campaigns for a business or organisation.

• Experience creating marketing materials and digital content using relevant design and content creation software.

• Excellent organisational and time management skills with strong attention to detail.

• Ability to take initiative, work independently and follow through on tasks.

• Strong computer skills.

• Friendly, energetic and approachable personality.

Desirable

• Qualification in Marketing, Communications, Public Relations or a related field.

• Experience with Google Ads and digital advertising campaigns.

• Experience managing websites and digital content.

• Experience in student accommodation, education, hospitality or property-related industries.

• Photography or videography experience.

Salary: Competitive salary based on skills and experience.

Applications should include a cover letter outlining:

• Why you would be a great fit for the role.

• Relevant experience and skills.

• Preferred working days and hours.

• Your earliest available start date.

Shortlisted candidates may be required to complete a practical assessment as part of the recruitment process.

The successful applicant will be required to successfully complete a National Police Check.